Sports fans signed orders of tens of millions of yuan, Anhui made frego entered the Brazil World Cup
it is hard to imagine that at the upcoming Brazil World Cup, armadillo ful, the mascot bought by fans from all over the world, is the national metallurgical analysis and testing technology authority Eco, and most of it was produced by Tianchang Tongchuang toy factory. In the interview, the toy factory was responsible for this "transnational marriage"
Brazil, a South American country thousands of miles away, is far away from us. However, a modest toy factory from Zhengji Town, Tianchang City, Anhui Province, instantly linked the names of Brazil and Anhui with its own world cup mascots
Anhui made frego broke into Brazil
blue shell and tail, wearing a white T-shirt and green shorts printed with the word Brazil 2014, the lively and naughty armadillo holding a football, seems to be ready to serve at any time! Less than a week before the opening of the world cup, the continuous hot business opportunities surrounding this cup have also attracted the attention of global businesses. Toy manufacturers from Tianchang City, Anhui Province have won the first pot of gold
toys are stitched, cut and printed, 100% of which are Anhui genes. A staff member of Tongchuang toy company in Zhengji Town, Tianchang City told that fans all over the world can buy this mascot in the Brazilian market. In addition, recently, a World Cup mascot themed publicity campaign was held in China, which means that armadillo fuleco, the mascot affectionately known as frego by Chinese fans, will officially enter the Chinese market
sports fans sign orders of tens of millions of Yuan
it is hard to imagine that at the upcoming World Cup in Brazil, armadillo fuleco, the mascot bought by fans from all over the world, was mostly produced by Tianchang Tongchuang toy factory. In the interview, the toy factory was responsible for the international marriage
boss Yu of the toy factory told him that he was a sports enthusiast. He paid close attention to sports events such as the Olympic Games, the European Cup and the world cup in real time. He often saw mascots as important image symbols of events on TV, which were usually given to athletes or appeared in the hands of spectators as gifts other than medals. You can fully participate in the toy industry. In this regard, the idea of producing mascots for foreign events sprouted
at the beginning of 2013, in the countdown to the world cup in Brazil, I took the initiative to contact major foreign trade companies across the country to express my strong willingness to customize frego; Since we have cooperated with many of these companies for many times before, and the production lines of some other well-known toy companies of Tianchang are running at full capacity, in May 2013, multiple factors made us selected by a foreign trade company in Nanjing to obtain an order for 500000 armadillo mascots of the world cup
after turning off the power, press the inserted parts, plugs and seats firmly by hand again. Boss Yu told that since then, due to market demand, the foreign trade company has placed an additional 200000 orders, and the output value of this business was 11million yuan, accounting for 90% of the final output value of the company in the whole year
toys make a club of 100 million yuan
for a long time, consumption, export and investment have been called the troika of economic growth. Relying on the characteristic toy industry and the industrial agglomeration effect formed, the humble doll industry has successfully found a fulcrum to leverage foreign trade exports in Tianchang City
the toy processing industry in Tianchang City started in the early 1990s, initially developed in Jinji and qinlan towns. After more than 20 years of market baptism, it gradually expanded to all towns and townships in the city, and formed a manufacturing center represented by Yeshan town and Zhengji town. At the same time, we have successfully created a complete toy industry production chain from R & D and design, to the performance stamping and tailoring of traditional materials, and then to embroidery packaging. More importantly, it has completed the transformation from traditional plush toys with low added value to high-end toy products such as plastic toys, electric toys, voice controlled toys and educational toys
it is reported that up to now, the number of toy processing enterprises in Tianchang City has exceeded 400, including nearly 40 enterprises on a large scale. The annual self operated export volume remains at about US $50million per year, accounting for more than 10% of the total export volume of the city
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